How Your Regular Shipping Box Can Turn Into a Branding Tool
We all use boxes. They are essential tools in shipping products to customers, storing assets in inventory, and even gift-giving. They are a detail in the shipping process that most people look right past. But what if you took that small detail and turned it into something that will help your business make a lasting impression and improve brand recognition for almost the same price as a regular-old box? From RSCs to mailer boxes, that’s where we come in.
Before understanding how to best use your resources, you first have to understand what they even are.
What is an RSC?
An RSC (Regular Slotted Carton) is one of the most common and efficient box styles in the packaging industry. All flaps are the same length, and the two outer flaps meet in the middle when folded. It's a simple, strong structure that minimizes waste, maximizes strength, and works perfectly for shipping and storage. It’s timeless and just a regular-old box. Normally, RSCs are found in kraft brown or printed white, but beyond that, most people barely give them another thought.
If you could buy shipping boxes anywhere, how does ours benefit you?
Great question. Our shipping boxes allow you the chance to turn your shipping into a branded experience, and in an eco-friendly way. We offer multiple options to place your logo or other design onto the RSC, transforming your “regular-old box” into a doorstep billboard. Going branded opens doors to brand recognition and a more personalized experience for the unboxer. Think about Amazon. Everyone recognizes the iconic smile on the box, and they didn’t have to print any more than a small space on the side of the box. It is one of the easiest additions to make.
What Are The Features of Our Boxes?
Boxes are our job, so we have made sure to take care of all the important stuff for you to just sit back and watch your branded box come alive. Some of our notable features include four different printing options, a tape strip for guaranteed taping, five different sizing options, a sample option, quantities from 1 to 100,000, and more!
Three Different Printing Options
First up, our different printing options. Our box comes in multiple options so you get your logo on your box, the way you want it. Whether you are looking for full coverage or a small and subtle branding, we can do that. We have options from a square logo, a rectangular logo, to a medium print area. If you are debating which printing area would be best for your business, just reach out to our team to get an expert opinion on the matter. If you’ve never ordered a custom box before, it’s easy! Just upload your logo or design, position it in your choice of print area, and you're good to go. This streamlined approach is a real time-saver for those who want a professional look without the complexity of creating a design that covers the entire box. We’ll professionally print, package, and ship your order to you, and your logo shipping boxes will arrive ready for assembly and use.
Sealing
Next, sealing the box. Efficiently. For years, when businesses would choose a large print area for their boxes, there would be concerns with the packing tape sticking to the printed material. We solved this problem. For those ordering a custom box with the large print area option, the box is designed with a strip down the center of the top of the box, allowing the kraft cardboard to stick to the tape, resulting in a seamless shipping experience.
Five Different Sizing Options
Sometimes, one size doesn’t fit all! We have convenient sizes for any box you might need to fit your products, and printing won’t be compromised. From boxes large enough to accommodate several pre-boxed items in an e-commerce order (think an Amazon delivery with multiple items) to one-off direct orders that are small enough to fit books and mugs, we have anything you could be looking for. Feel like you need to see it before putting in an order?
Sample Orders
Maybe you need to see what you’re getting before committing. You can order as low a quantity as one box. This gives you the mental freedom to know you aren’t committing to a full-blown order until you’re ready. When you are ready, it’s a simple reorder for the quantity you’re looking for.
Order Sizes
From an order quantity as low as 50 boxes or larger than 100,000, we can print exactly what you need. Whether you like to stock up or order on a schedule, this is your business, we’re just here to help in whatever way we can.
But What About the Price?
You may be wondering if it’s worth the work to go through all of this designing only to discover that you can’t afford it? That’s not a problem here. All our prices are displayed up front and with no print plates or set fees, there are no surprises. The price shown is the price you get. Our printed boxes cost slightly more than a blank kraft box, with more marketing possibilities than any RSC could typically make. The trade-off for a couple more dollars is countless conversation starters, many instances of brand recognition, and increased customer loyalty. Trust us, it’s worth it.
You have probably never thought about Regular Slotted Containers as much as you have in the last few minutes. That’s ok, it’s our job. Let us take care of the details, and you can trust that you will be happy with the outcome. That’s the beauty of going branded. It opens doors and opportunities to connect.